In 2008, a group of Israeli and British scientists began to investigate a curious fact: the incidence of peanut allergy in children was considerably lower in Israel than in other countries in the world.
Since then they went through a long road until recently publishing a study in the prestigious journal New England Journal of Medicine which reveals that consumption of Bamba, a popular Israeli peanut butter-flavored snack, significantly reduces peanut allergies in children.
The study followed 640 babies between 4 and 11 months, some of whom showed a tendency to develop allergies. Half of the babies were regularly exposed to Bamba until the age of five, while the other half did not consume the product.